The all natural FAVORED® System delivers food products that carry the assurance of being completely traceable from origin to consumer. Its patent pending system focuses on those traits that today's consumers desire; products free from growth hormones and antibiotics and produced with only non-genetically modified feed rations.

Investment Highlights

Products

FAVORED® Beef
FAVORED markets traceable beef that is fed mother's milk, FAVORED Grain and other known sources for non-GMO feeds without the use of hormones, antibiotics or animal protein. Per the FAVORED protocols the cattle is handled in a responsible, humane manner in a low-stressor environment prohibiting the use of cattle prods or electric shock. All animals must be provided with adequate nutrition, including minerals and vitamins, and must be identified by ear tag or electronic identification at all times and tracked from farm to market. The result is a product with better flavor, consistency, quality and health for the discriminating consumer.

FAVORED® Grain
FAVORED delivers a lineup of culturally preferred crops with an initial focus on corn and soybeans developed under the banner of FAVORED Grain. In order to meet international demand for Identity Preserved grains and oilseeds FAVORED® is assembling growers with an understanding of identity preservation and are equipping them with protocols that exceed those established by AOSCA (Association of Official Seed Certifying Agencies, (www.aosca.org).

FAVORED works with growers, grain marketers, millers, and feeders to supply uniquely traceable grain, allowing them to pass on the varietal advantages for the given application.

All FAVORED crops are audited by the Indiana Crop Association, a third party agency. The Indiana Crop Improvement Association, Inc. exists to deliver unbiased, needed services to customers in the seed, grain, food, and related industries. As a non-profit, self-supporting agency, ICIA objectively carries out various seed programs including seed certification, laboratory testing and other quality assurance programs.

FAVORED Grain is a branded grain system that enables growers, feeders, millers and consumers to receive enhanced value. Growers reap the benefits of high yielding varieties that have potentially rewarding characteristics. Feeders and millers receive the benefit from the purity, consistency, and varietal advantages in their supply of FAVORED Grain for the given application. Consumers receive the comfort of knowing that their foods are made with ingredients and feeds that are derived from traceable, known sources which can be tracked right back to the farm.
 

FAVORED® Seed
FAVORED has introduced a system to foster the research and development of the very best seed for its grains. The resulting high output grain follows a protocol that ensures complete traceability from the soil to the end user. The grains are pure, natural, traceable, and of the highest attainable quality under today's standard and the company's own innovative agricultural practices.

The laboratories that develop the seed to conform to FAVORED's output requirements monitor research for the availability of traits in the grain desired by customers.

A key to achieving buyer preferred identity preserved grain is to start with a consistent, AOSCA inspected, high purity seed. FAVORED Seed provides the foundation on which FAVORED growers have the potential to build extra benefit into their farming operation.

FAVORED carefully plants, grows and monitors the best seed in a controlled environment where individual plants are selected to enter the FAVORED system. Only those plants that are identified as producing the output traits desired by the company are then planted to create a harvest resulting in the availability of FAVORED Grain.

Favored Inc. also has Favored® Pork and Favored® Soy. For more information on all their products, click here.
 

Market Opportunity in Natural Products

The demand for healthy, safe, high quality food products is increasing, creating major growth potential for companies like FAVORED who offer unique brands that meet these high standards.

Interest in natural and organic food products has been fueled in part by the increasing awareness of the links between diet and health, rising incomes, and the aging of the 78-million strong baby boomer generation born between 1946 and 1964. The federal government's approval of rBGH in milk, concerns over ingesting pesticides, and E. coli outbreaks like the recent recall of spinach are also spurring awareness, demand and adoption.

In retail channels alone sales of natural products increased from $1.9 billion in 1980 to $25.5 billion in 2005 (Natural Foods Merchandiser's Market Overview 2006). And growers and food producers are lining up to take advantage of this rapidly widening market niche. For example, last year California showed an increase of 40,000 acres, or 27%, in organic livestock production. The number of acres dedicated to organic vegetable production increased by 5,000 acres, or 12%, according to the California Certified Organic Farmers, an organics trade association. "Strong demand is creating markets here," says Jake Lewin, director of marketing at the organization.

Large corporations have taken sizeable steps into the organic market, although often using specialized brands. Silk, the best-selling branded soy milk, is a product from Dean Foods, the $10 billion behemoth that sells the most milk in the country. Cascadian Farms, which makes organic cereal, frozen fruits, and other products, is a brand of cereal giant General Mills. And Kraft owns Boca Burgers.

Wal-Mart has made an aggressive move into the all-natural arena, announcing plans to carry more than 400 organic items. The juggernaut retailer said recently that it plans to double its offerings of organic products, including produce, dairy, and dry goods. CEO Lee Scott asserted in the company's last annual general meeting: "We know that customers at all ends of the income spectrum want organic and natural foods."

Target Corp. announced in September that it has introduced its own line of organic foods, countering Wal-Mart's move to go green. Target and Wal-Mart are helping to boost sales, consumer awareness and adoption of organic foods while lowering prices.

Sales of organic foods grew to $12.2 billion in 2004 from $1 billion in 1990, according to the Organic Trade Assn.

FAVORED's highly innovative and seasoned management team has a firm commitment to building value for shareholders. With its quality products, established reputation, rising revenue and visionary leadership, FAVORED is uniquely and advantageously positioned to carve out increasing market share in the $51.4 billion natural products, $42 billion North American corn and soybean and $79.5 billion US beef industries.

Recent News and Press Releases

FAVORED(R) Inc. Announces New Dairy Products Initiative and John H. Schiering to Head Program (Oct 27, 2006)

FAVORED(R), Inc., Announces CFO Appointment of Colonel Barry Baer (Oct 24, 2006)

Favored(R), Inc. CEO Letter to Shareholders (Oct 18, 2006)

Cancellation and Rescheduling of Favored to Appear on MN1.com (Oct 06, 2006)

Favored(R), Inc. Announces Favored Seed(R), LLC Has Been Acquired (Oct 06, 2006)

Favored(R), Inc. Announces LOI to Acquire Favored(R) Seed, LLC (Sep 20, 2006)

FAVORED(R), Inc. Completes Name and Trading Symbol Change From Urbanalien Corp. Company Continues to Focus on Multi-Billion-Dollar Natural Food Segment (Aug 01, 2006)
 

Management Team

Drawing on proven experience in agriculture, agribusiness, the food industry, branding, sales, finance, health and medicine, the FAVORED team is focused on building growth, market penetration and profitability to increase shareholder value.

Dr. Claude Page - President
In the early 80's Dr. Page identified the need for healthier food choices produced with safety and traceability in mind. Dr. Page, who received his D.D.S. from the University of Toronto in 1975, drew upon his knowledge of science and his international connections to recruit a very specialized team of strategic partners who were empowered to execute what became the FAVORED system: a system of producing foods that can be confidently eaten, knowing that they are carefully selected, raised, and packed according to strict FAVORED protocols.

Jeffrey Swain - Chief Executive Officer
With an arsenal of success building sustainable, specialty meat brands, Jeff Swain has a vision for FAVORED that the company believes will launch it into even greater national and international recognition. After earning his MBA from California State University in 1977, Swain worked his way to the top of the food products world, gaining valuable experience and skills that distinguish him as a prominent executive in the food industry.

Early in his career, Swain established himself in the industry as General Manager of Marketing at Foster Farms, where he expanded production operations by 40% in four years and successfully introduced four new product lines, while managing a $37 million marketing budget. Swain then served as Executive Vice President of Butterball Turkey, where he increased profitability by 21% while establishing a record premium over the market value of the Fresh Whole Body branch of the company. Later, as President of Townsends, Inc., Swain increased the ranking of industry profitability from the 70% level to the upper 25% rank, and he implemented a strategy to secure financial growth of more than 10% per year. Then, as CEO of B.C. Natural Foods, LLC, Swain identified, evaluated, and executed eight acquisitions, combining the first "all-natural" multi-species nationwide meat products company with a further processed poultry company to acquire $600 million in annual sales.

Dan Kerkhoff - Chief Strategist
Dan Kerkhoff is responsible for managing FAVORED's long term strategy. Kerkhoff has spent his career advancing the seed industry and its products through his understanding and research on different levels and aspects of the seed business, including genetics, output traits, and genetic placement, both in the seed supplier and genetic supplier industries, as well as with millers and international marketing companies.

As a shareholder in Illinois Foundation Seeds, Inc., Kerkhoff networks and develops unique insights and perspectives regarding genetic applications for corn and its various properties and benefits. Kerkhoff has built an internationally significant seed business, supplying over 20 domestic and international seed companies and is instrumental in identifying and making connections between emerging grain traits and the specialty needs of world markets.

Contacts

7805 West 900 North
West Lafayette, IN 47906
USA

Phone: 765-583-1183

Click Here for more information on Favored, Inc.

FORWARD LOOKING STATEMENTS

This report includes forward-looking statements that reflect Favored, Inc. current expectations about its future results, performance, prospects and opportunities. Favored, Inc. has tried to identify these forward-looking statements by using words and phrases such as "may," "will," "expects," "anticipates," "believes," "intends," "estimates," "plan," "should," "typical," "preliminary," "we are confident" or similar expressions. These forward-looking statements are based on information currently available and are subject to a number of risks, uncertainties and other factors that could cause Favored, Inc.'s actual results, performance, prospects or opportunities to differ materially from those expressed in, or implied by, these forward-looking statements. These risks, uncertainties and other factors include, without limitation, the Company's growth expectations and ongoing funding requirements, and specifically, the Company's growth prospects with scalable customers, and those outlined above. Other risks include the Company's limited operating history, the Company's history of operating losses, consumers' acceptance, the Company's use of licensed technologies, risk of increased competition, the potential need for additional financing, the terms and conditions of any financing that is consummated, the limited trading market for the Company's securities, the possible volatility of the Company's stock price, the concentration of ownership, and the potential fluctuation in the Company's operating results.

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