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Daylight Dimming/ Daylight Harvesting Energy Saving Ballasts Shine for AXTG

by Greg Moses - AllPennyStocks.com News Reporter

January 8, 2007 (AllPennyStocks.com Media Inc.) - Since the beginning of time, all great inventions have been born of simple concepts, and fundamental ideas based on solid science and engineering.

Axis Technologies, Inc. (OTC: AXTG.PK) has developed such a fundamental concept, with its newly designed and patented fluorescent lighting energy saving ballast. A ballast always being a voltage regulator, now becomes an energy saving device, as well.

The Axis Ballast is truly the only daylight harvesting system available, which can be marketed to replace standard fluorescent lighting fixture ballasts. The patented Axis Ballast can reduce lighting energy costs up to 70%.

The Axis Ballast was designed to be simple and effective with easy installation and with no maintenance. It features integrated controls which eliminates the need for any external user intervention. The device is highly reliable and is covered by a 5 year warranty.

When windows or skylights provide natural daylight to a room, the Axis Ballast, located in the fluorescent fixture in the ceiling, does its job. The device works automatically and seamlessly, while continually monitoring to reduce energy consumption.

The benefits accrue through adjusting the voltage in the fixture, as the light fixture remains operating throughout the day. The energy savings occur, while at the same time maintaining appropriate lighting levels in the room. The dimming and brightening occurs at subtle levels and therefore doesn't distract occupants of a room.

The AXTG Ballast utilizes an individual photo sensor to automatically adjust the amount of electric current flowing to the lighting fixture, and then dims or increases lighting in conjunction with the amount of available sunlight.

It is easy to see, that the potential market for daylight dimming/ daylight harvesting energy saving ballasts used in commercial and industrial lighting systems is huge. The Company projects rapid sales growth with a compound annual rate of 71%, representing $12.9 million in 2007 to $191 million in 2012.

Axis recently announced that it has entered into negotiations with the TFM Group for exclusive distribution rights for Dimming/ Daylight Harvesting ballasts throughout the United Kingdom and Europe. Anticipated potential sales from this deal could represent $20 million USD per year. Given the high cost of electricity in Europe, it is anticipated that the Axis product line will be well received.

The Axis business niche targets small to large commercial users of fluorescent lighting, to include office buildings, wholesale and retail buildings, hospitals, schools, and government buildings. Each fluorescent lighting fixture, placed in long rows in a typical office building, contain ballasts as well as 2 to 4 lighting tubes. To date, Axis has completed or has potential orders approaching 500,000 units.

ATI's proprietary ballast is designed specifically for energy efficiency and not architectural dimming, which leans more heavily towards aesthetics, than any real meaningful reduction in both usage and costs.

With explosive demand both from building managers and owners, as well as from architectural and design firms; AXTG has recently added two new regional manufacturers' sales representatives. Triple "C" Companies and Robert Reynolds, Jr. Co. will assist Axis in keeping architects and engineers aware and up to date on the latest trends in energy efficient lighting products. In adding the Axis product lines, the two firms will be able to offer AXTG products to their existing base of commercial and industrial customers.

In addition, the True Value Company with over 5,800 retail locations worldwide is beta testing the AXTG ballast in certain West Coast locations. The Company is working with the Axis installer, JAG Industrial Electrical Inc. in this Green Initiative. True Value, as the energy savings are tracked, has the potential to be a model for other large retail chains seeking to conserve energy and reduce their own energy costs at the same time.

Axis has now begun manufacturing 347 volt fluorescent ballasts for the Canadian market under its previously announced pact with Brite-Lite, Inc. Last November, AXTG signed a national exclusive distribution agreement for Canada, with the wholesale distributor, Brite-Lite, Inc., which is based in the Vancouver area. Axis anticipates that this business partnership with Brite-Lite will lead to well over $5 million in sales over the next year.

In another high visibility move, the renowned Green Architectural firm of Sasaki Associates located in Watertown, MA has installed several hundred Axis ballasts in their office complex near Boston. Sasaki is pursuing certification for their building under the Leadership in Energy and Environmental Design guidelines for Existing Buildings.

Axis is making gains on the Industrial front, as well. American Apparel, the nations largest garment factory has included the Axis Ballast system as part of its recent lighting upgrade at its downtown Los Angeles facility. The 800,000 square foot area houses the entire operation from sewing and cutting to photography and marketing. The factory is a model and offers a significant amount of daylight for their employees,

At the professional, technical, and governmental level; Axis is making a strong move as
it joins with the California Lighting Technology Center. The Center's mission is to
stimulate the growth of energy efficient lighting system installations by facilitating coordination and cooperation between electric companies, lighting manufacturers, lighting professionals, and governmental agencies.

As being said, AXTG is moving forward on all key fronts simultaneously, as it is quickly positioning itself as an industry leader, in this all important energy conservation field.

 

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