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Lowering Your Risk-Factors in Penny Stock Investing

By: Daniel B. Johnson

May 22, 2008 (http://PennyStocksRising.BlogSpot.com) – We love Penny Stocks for the excitement of the fast movements and the potential for the huge 100% or more gain in a day or week. If you have spent any time analyzing or investing in penny stocks, it can be downright boring to track a NYSE issue. Of course, we could all do without the high risk factors associated with penny stocks.

There are many ways to mitigate the risk with these types of trades. If you want to minimize the risk with penny stocks, here are 3 things you should NEVER DO:

1. Place a Buy Order Without Placing a Stop-Loss Order at the Same Time

Using stop-loss orders is an absolute necessity. It is like buckling your seatbelt when you get in the car – it doesn’t take long at all and can potentially save your life. Always place your stop-loss at the time you buy. It is just a good habit to get in to. Don’t tell yourself that you will do it later, because you likely won’t. At the time you place your buy order, you should ALWAYS, ALWAYS place a Stop-Loss order along with it. Think of it as the investor’s version of the buddy system. You need to go into your stock purchase with a buddy in case something goes wrong.

A Stop-Loss is an order to sell your position in the stock. You determine a price that is lower than the price you are buying at. So if your investment starts to turn south and hits your trigger price, the Stop-Loss order will automatically sell your shares and prevent further damage.

Many penny stock investors do their trading on a part-time basis. So if you have a day job, you are not able to pay attention to your portfolio at all times. A stop-loss is your piece of mind that you are protected if something goes wrong.

Where you set your Stop-Loss price is determined by the historical fluctuations in the price of the stock and the expected term of the trade (short or intermediate). If you are doing a short-term trade that you expect to last only minutes, your stop-loss can be only one point off your buy price. For intermediate-term trades, set it just below the support level. So if the stock breaks below the support, you automatically cash out before disaster strikes.

2. Actively Trade in Low Volume Penny Stocks

One of the risk factors for Penny Stocks is that they tend to be thinly traded stocks, on average. It is not uncommon for an issue to have volume of less than 5,000 shares per day. The problem with these low volume stocks is that it can prevent you from selling the stock when you want to because there are no buyers – or the only buyers out there are the market makers who will not be sympathetic to your situation.

You never want to be in a position where you want to sell, but no one wants to buy. When a thinly traded stock goes south and you are desperate to get out, you must be confident that there will be a buyer out there for you. A good rule of thumb is to set your limit at 100,000 shares traded per day. That way you can be sure someone will take the stock off your hands quickly. You can go lower based on your experience and tolerance for heartburn, but weigh the advantages.

3. Insist that You Are Right When the Market Says You Are Wrong

The only reason you would buy a penny stock, of course, is because you are reasonably sure the price is going to go up. But that does not always happen. If your stock keeps dropping and breaking through support levels, you have one of two choices. Hold the stock longer and keep telling yourself that you are sure it is going to come back. Or exit with a small failure and deal with the emotional consequences and wounded pride.

If you are the type of person who has trouble admitting defeat or are just overly stubborn, know that these personality traits can cost you if your stock doesn’t follow your plan. Remember that “Your first loss is your smallest loss”.

The individual investor must always keep in mind that trading is you, the little guy, against the market markers and the market itself – and smart money goes with the market every time.

Take heed of these 3 warnings to help you minimize the risks that are inherent in penny stocks. All are simple safeguards that are easy to follow and can help keep more money in your pocket.

Daniel B. Johnson is vice-president of a wireless communications company based in Dallas. You can learn more about Online Trading for Beginners and penny stock investing by visiting his blog at http://pennystocksrising.blogspot.com

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