Friday, November 17, 2023

Celebration, Florida based La Rosa Holdings Corp. (NASDAQ: LRHC) announced that it has entered into an area development agreement with Yeimalis & Associates Financial Group under the terms of which the Company intends to launch its first office in Houston, Texas within the nearest future.  

According to the release, the management of the Company expects that this new location will be the Company’s first office in the state of Texas and 36th office among its growing network of real estate brokerage offices in seven states in the United States and Puerto Rico.

“We are excited to continue our national expansion with the upcoming launch of the first office in Texas,” commented Joe La Rosa, CEO of the Company. “We are planning to open our first office in Harris County, Texas and to expand throughout the Houston market. We also have plans to open additional offices in most of the major markets throughout Texas in future. We believe our brokerage model is unique when compared to many of our competitors in the local market, which offers a 100% commission and revenue share plan. We provide our real estate brokers and sales agents who are seeking financial independence with a turnkey solution and support them in growing their brokerages while they fund their own businesses. Additionally, we believe that our proprietary technology, training, and the support that we provide to our agents at a minimal cost to them is one of the best offered in the industry.”

La Rosa is a holding company for five agent-centric, technology-integrated, cloud-based, multi-service real estate segments. In addition to providing person-to-person residential and commercial real estate brokerage services to the public, the Company cross-sells ancillary technology-based products and services primarily to its sales agents and the sales agents associated with their franchisees.  

Shares are trading up 13 cents at $1.08

Industry Competitors: eXp World Holdings (NASDAQ: EXPI), CBRE Group (NYSE: CBRE), FRP Holdings Inc. (NASDAQ: FRPH) and Realty Income (NYSE: O)